News
Part 4: From Farm to Fork: Europe’s Blueprint for Sustainable Eating
What if every item in your fridge—every apple, piece of cheese, or loaf of bread—carried a passport of sustainability? That’s the bold promise behind the European Union’s Farm to Fork Strategy, a cornerstone of the EU’s Green Deal and arguably the most ambitious...
Part 3: PGI and PDO Explained: Labels That Speak of Place and Tradition
Imagine you’re holding a loaf of Lithuanian rye bread with a PGI label. That’s not just bread—it’s a legally protected piece of heritage. The PGI (Protected Geographical Indication) mark means the product follows a traditional recipe, made using local methods. A PDO...
Visit Europe Shares at the Texas Package Stores Association Expo 2025
We invite you to visit Europe Shares at the Texas Package Stores Association Expo 2025, a key event for wine and spirits professionals to discover new products and industry trends. Join us July 26–28, 2025 at the Henry B. González Convention Center in San...
Part 2: The Power of What’s Left Out
The EU’s food philosophy is grounded in the “precautionary principle”: if in doubt, leave it out. This isn't just a policy—it’s a proactive safety net. This approach prioritises consumer health and environmental integrity, setting some of the world’s strictest limits...
Calling All Natural Food & Drink Lovers in London!
We’re back! After last summer’s warm welcome, Europe Shares is returning to Planet Organic stores across London for a new round of free, exclusive European food & drink tasting sessions. Come and discover the latest in European natural, organic, and plant-based...
Part 1: EU Organic: A Green Leaf with Deep Roots
At first glance, the EU Organic logo looks simple: a leaf made of stars. But beneath its minimalist design lies one of the most comprehensive food integrity systems in the world. It ensures that what ends up on your fork follows strict EU-wide rules: No synthetic...
Beyond the Barcode: What EU Food Labels Really Mean for You
When you reach for a sourdough loaf, swirl a glass of wine, or tear open a bar of artisan chocolate—are you tasting authenticity, or just clever packaging? In a marketplace bursting with claims like “natural,” “authentic,” and “farm-made,” how do you know what you’re...
How Europe Sets the Table: What U.S. Consumers Can Learn from EU Food Standards
As American shoppers become more interested in where their food comes from and how it’s made, many are looking across the Atlantic—for good reason. The European Union (EU), long known for its culinary heritage, also has some of the most comprehensive food safety and...
Europe Shares at Food & Drink Expo 2025 – Stand #EE330
We are delighted to announce our participation in the Food & Drink Expo 2025, taking place from 7–9 April at the NEC in Birmingham. As part of the Europe Shares programme, our mission is to showcase the excellence of European food and beverage products that bear...
Discover European Excellence at Natural Products Expo West 2025!
We’re thrilled to announce our participation in Natural Products Expo West from March 5–7, 2025, at the Anaheim Convention Center, CA. Find us in Hall B, Booth #1763 and explore our exceptional European products, crafted under the highest quality and safety standards....
Understanding Wine Labels and Buzzwords: Decoding the Rich Legacy of Thracian Wines
For wine lovers and casual drinkers alike, choosing the right bottle can be a daunting task. The myriad of labels, terms, and certifications can easily overwhelm anyone looking to make a selection. But when it comes to Thracian wines, understanding what’s on the label...
European Organic Products – Why They’re Worth Considering
With more organic choices on our shelves, many UK shoppers are drawn to these products, hoping for a healthier, eco-friendly option. But organic often comes with a higher price tag, so it’s only natural to wonder: is it worth the cost? Are organic foods really...











